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Services marketing: people, technology, strategy /
| Autor Principal: | |
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| Outros autores: | , |
| Formato: | Printed Book |
| Idioma: | English |
| Publicado: |
Chennai :
Pearson Education,
2010.
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| Edición: | 6th ed. |
| Subjects: |
| Descrición Física: | xx, 637 p. |
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| ISBN: | 9788131725979 |