Financial services marketing a study on marketing practices of banks in Kerala on service quality dimensions

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Detaylı Bibliyografya
Yazar: Kalidas, M G
Materyal Türü: Electronic Thesis
Dil:English
Konular:
Banks in Kerala
Banks in Kerala||Commerce||Financial services marketing||Marketing practice
Commerce
Financial services marketing
Marketing practice
Online Erişim:http://hdl.handle.net/10603/20950
Diğer Bilgiler
Fiziksel Özellikler:xv,343p.
Bibliyografya:p.312-324, Appendix p.325-343

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