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  1. 1
    Services marketing: people, technology, strategy
    di Lovelock, Christopher; Author
    Pubblicazione 2001
    Printed Book
  2. 2
    Principles of services marketing
    di Palmer, Adrian; Author
    Pubblicazione 2001
    Printed Book
  3. 3
    Services marketing: integrating customer focus across the firm
    Printed Book
  4. 4
    Services, marketing and management
    di Gilmore, Audrey; Author
    Pubblicazione 2008
    Printed Book
  5. 5
    Services marketing: the Indian experience
    di Ravi Shanker
    Pubblicazione 1993
    Printed Book
  6. 6
    Services marketing: the Indian perspective
    di Ravi Shanker; Editor
    Pubblicazione 2002
    Printed Book
  7. 7
    Global trade in services: fear, facts and offshoring
    di Jensen, J Bradford; Author
    Pubblicazione 2011
    Printed Book
  8. 8
    Open digital innovation : a contest driven approach /
    di Hjalmarsson, Anders
    Pubblicazione 2017
    Testo
    Printed Book
  9. 9
    Marketing of services
    di Harsh V Verma
    Pubblicazione 1993
    Printed Book
  10. 10
    Services marketing
    di Govind Apte; Author
    Pubblicazione 2004
    Printed Book
  11. 11
    GATS and the regulation of international trade in services /
    Pubblicazione 2008
    Printed Book
  12. 12
    Services marketing : people,technology,strategy /
    di Lovelock, Christopher
    Pubblicazione 2011
    Printed Book
  13. 13
    Services marketing /
    di Rama Mohana Rao, K.
    Pubblicazione 2013
    Printed Book
  14. 14
    Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
    di Schultz, Mike
    Pubblicazione 2009
    Printed Book
  15. 15
    Strategic management of services : frame work and cases
    di Ranjan das
    Pubblicazione 1997
    Printed Book
  16. 16
    Services marketing : people, technology, marketing /
    di Wirtz, Jochen
    Pubblicazione 2019
    Printed Book
  17. 17
    Services marketing /
    di Rama Mohana Rao, K.
    Pubblicazione 2019
    Printed Book
  18. 18
    Knowledge services management : organizing around internal markets /
    di Mills, Peter K.
    Pubblicazione 2010
    Printed Book
  19. 19
    Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
    di Terrill, Craig
    Pubblicazione 2000
    Testo
    Testo
    Printed Book
  20. 20
    Innovation in an advanced consumer society : value-driven service innovation /
    di Furseth, Peder Inge
    Pubblicazione 2016
    Printed Book
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