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  1. 1
    Services marketing: people, technology, strategy
    por Lovelock, Christopher; Author
    Publicado 2001
    Printed Book
  2. 2
    Principles of services marketing
    por Palmer, Adrian; Author
    Publicado 2001
    Printed Book
  3. 3
    Services marketing: integrating customer focus across the firm
    Printed Book
  4. 4
    Services, marketing and management
    por Gilmore, Audrey; Author
    Publicado 2008
    Printed Book
  5. 5
    Services marketing: the Indian experience
    por Ravi Shanker
    Publicado 1993
    Printed Book
  6. 6
    Services marketing: the Indian perspective
    por Ravi Shanker; Editor
    Publicado 2002
    Printed Book
  7. 7
    Global trade in services: fear, facts and offshoring
    por Jensen, J Bradford; Author
    Publicado 2011
    Printed Book
  8. 8
    Open digital innovation : a contest driven approach /
    por Hjalmarsson, Anders
    Publicado 2017
    Ligazón do recurso
    Printed Book
  9. 9
    Marketing of services
    por Harsh V Verma
    Publicado 1993
    Printed Book
  10. 10
    Services marketing
    por Govind Apte; Author
    Publicado 2004
    Printed Book
  11. 11
    GATS and the regulation of international trade in services /
    Publicado 2008
    Printed Book
  12. 12
    Services marketing : people,technology,strategy /
    por Lovelock, Christopher
    Publicado 2011
    Printed Book
  13. 13
    Services marketing /
    por Rama Mohana Rao, K.
    Publicado 2013
    Printed Book
  14. 14
    Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
    por Schultz, Mike
    Publicado 2009
    Printed Book
  15. 15
    Strategic management of services : frame work and cases
    por Ranjan das
    Publicado 1997
    Printed Book
  16. 16
    Services marketing : people, technology, marketing /
    por Wirtz, Jochen
    Publicado 2019
    Printed Book
  17. 17
    Services marketing /
    por Rama Mohana Rao, K.
    Publicado 2019
    Printed Book
  18. 18
    Knowledge services management : organizing around internal markets /
    por Mills, Peter K.
    Publicado 2010
    Printed Book
  19. 19
    Market leadership strategies for service companies : creating growth, profits, and customer loyalty /
    por Terrill, Craig
    Publicado 2000
    Ligazón do recurso
    Ligazón do recurso
    Printed Book
  20. 20
    Innovation in an advanced consumer society : value-driven service innovation /
    por Furseth, Peder Inge
    Publicado 2016
    Printed Book
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