Wiley international encyclopedia of marketing /

Bibliographic Details
Main Author: Sheth, Jagdish N.
Other Authors: Malhotra, Naresh K.
Format: Printed Book
Published: Chichester : Wiley, 2011.
Subjects:
Marketing > Encyclopedias.
Description
Physical Description:7 v. : ill. ; 26 cm.
ISBN:9781405161787

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