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Corporate entrepreneurship /

書誌詳細
第一著者: Bouchard, Véronique
その他の著者: Fayolle, Alain
フォーマット: Printed Book
出版事項: London: Routledge, 2018.
版:1 Edition.
主題:
目次:
  • Introduction
  • Corporate entrepreneurship in practice : an overview
  • Corporate entrepreneurship in the literature : an overview
  • Corporate entrepreneurship at l'Oréal : an integrative case study
  • Corporate entrepreneurship : a specific process?
  • Team dynamics and management in corporate entrepreneurship
  • Implementing corporate entrepreneurship : the key enablers
  • Implementing corporate entrepreneurship : corporate entrepreneurship devices
  • Implementing corporate entrepreneurship : the underlying design principles
  • Conclusion
  • Appendix 1: our corporate entrepreneurship case base
  • References.