Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques /

Bibliografiska uppgifter
Huvudupphovsman: Struhl, Steven M.
Materialtyp: Printed Book
Publicerad: London: Kogan Page, 2017.
Upplaga:1st Edition.
Ämnen:
E-business > E-commerce > Marketing research.
Consumer behavior.
Artificial intelligence.
Beskrivning
Fysisk beskrivning:xiii, 254 pages ;
Bibliografi:Includes bibliographical references and index.
ISBN:9780749479558 (alk. paper)

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