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Mass Communication in India
The book has five sections. The first deals with a general introduction to communication theory. The second entitled \\\'Mass Media\\\' is divided into journalism, radio, television, cinema, advertising, public relations, folk media and group media. The third section is devoted to the psyc...
| Main Author: | |
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| Format: | Printed Book |
| Published: |
Jaico
1994
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| Subjects: |
University of Kerala
| Call Number: |
O142,3M28w,1 E2 (CR) |
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| Copy | Live Status Unavailable |