Social media marketing : theories & applications /

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The second edition of this popular text maintains a scholarly approach, providing students with an up-to-date understanding of both the theory and practice of social media marketing.

Bibliographic Details
Main Author: Dahl, Stephan (Author)
Format: Printed Book
Language:English
Edition:Second edition.
Subjects:
Internet marketing.
Social media.
Online Access:Companion website

Internet

Companion website

University of Kerala

Holdings details from University of Kerala
Call Number: L9C 33J9
Copy Live Status Unavailable

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