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Business market management (B2B) : Understanding, creating, and delivering value

Bibliografiske detaljer
Hovedforfatter:	Anderson, James C; Narus, James A
Format:	Printed Book
Udgivet:	Pearson Education (Singapore) Pte. Ltd., Delhi 2011
Udgivelse:	3 edition
Fag:	Marketing management

Lignende værker

Business market management: Understanding, creating, and delivering value
af: Anderson, James C; Narus, James A
Udgivet: (2004)

Business market management: understanding, creating and delivering value
af: Anderson, James C; Author, et al.
Udgivet: (1999)

Business market management (B2B): understanding,creatig and delivering value /
af: Anderson, James C
Udgivet: (2011)

BUSINESS MARKET MANAGEMENT (B2B):UNDERSTANDING,CREATING AND DELIVERY VALUE
af: JAMES C. ANDERSON,JAMES A. NARUS ,DAS NARAYANAS , D.V.R.SESHADRI
Udgivet: (2011)

Business marketing management :B2B
af: Hutt, Michael D; Speh, Thomas W
Udgivet: (2007)

Business marketing management: B2B /
af: Hutt, Michael D .
Udgivet: (2007)

Business marketing management: B 2B /
af: Hutt,, Michael
Udgivet: (2007)

B2B Marketing
af: Micheal D Hutt and Dheeraj Sharma and Thomas W Speh
Udgivet: (2014)

Business marketing management: B2B
af: Michael D.hutt, et al.
Udgivet: (2007)

Creating the strategy : winning and keeping customers in B2B markets
af: Gould, Rennie
Udgivet: (2012)

Business market management
af: James C.anderson, et al.
Udgivet: (2004)

Business Market Management: Understanding, Creating ...
af: Anderson, James C
Udgivet: (2005)

Strategic brand management for B2B markets :
af: Sarin, Sharad
Udgivet: (2010)

Effective B2B marketing: concepts and cases
Udgivet: (2005)

Complete B2B online marketing
af: Ginty, Maura
Udgivet: (2012)

Market-driven management: How to define, develop, and deliver customer value
af: Webster, Frederick E
Udgivet: (2002)

Market driven strategy: Process for creating value
af: Day,George S
Udgivet: (1999)

B2B brand management
af: Kotler, Philip, et al.
Udgivet: (2006)

Brand marketing book: creating, managing and extending the value of your brand /
af: Marconi, Joe
Udgivet: (2000)

Market driven strategy process for creating value
af: Day, George S
Udgivet: (1990)

4A's of marketing creating value for customers, companies and society
af: Shetty, Jagdish; Sisodia, Rajendra S
Udgivet: (2012)

4 A's of marketing : creating value for customers, companies and society
af: Sheth, Jagdish N; Sisodia, Rajendra S
Udgivet: (2013)

B2B Brand Management
af: Kotler, Philip; Pfoertsch, Waldemar
Udgivet: (2006)

Value-based marketing for bottom-line success: 5 steps to creating consumer value /
af: Bonis, J Nicholas de .
Udgivet: (2004)

Business to business marketing: Creating and implementing a successful program
af: Duffy, Philip G
Udgivet: (1994)

B2B brand management
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Udgivet: (2006)

Marketing management : the value perspective
af: Rajan Nair, N ; Sanjith R Nair
Udgivet: (2013)

Strategic brand management for B2B markets: a road map for organizational transformation
af: Sharad Sarin; Author
Udgivet: (2010)

Marketing business 2000
af: Burrow, james L
Udgivet: (2000)

Strategic Brand Management for B2B Markets: a road map for organizational transformation
af: Sharad Sarin
Udgivet: (2010)

Strategic marketing: creating competitive advantage
af: West, Douglas
Udgivet: (2006)

Marketing Creating value for customers
af: Churchill, Gilbert A.
Udgivet: (1998)

Strategic Brand Management for B2B Markets: A road map for organizational transformation
af: Sharad Sarin
Udgivet: (2016)

Strategic Brand Management for B2B Markets: A road map for organizational transformation
af: Sharad Sarin
Udgivet: (2012)

B2B marketing : a South Asian perspectice
af: Hutt, Michael D; Sharma, Dheeraj; Speh, Thomas W
Udgivet: (2014)

Kotler on marketing : how to create win and dominate markets
af: Kotler, Philip
Udgivet: (2000)

Marketing management case b0ok
af: Boyd, Harper W.
Udgivet: (1971)

Value based management developing a systematic approach to creating shareholder value
af: Knight, James A.
Udgivet: (1998)

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Retail marketing strategy : delivering shopper delight
af: Berkhout, Constant
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