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Better mousetrap : brand inven...
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Better mousetrap : brand invention in a media democracy
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Bibliographic Details
Main Author:
Pont, Simon
Format:
Printed Book
Published:
Kogan Page
2013
Subjects:
Brand Management
Holdings
Description
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Staff View
University of Kerala
Holdings details from University of Kerala
Call Number:
LobYZ P9
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Live Status Unavailable
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