Chenet, P. J. (2006). Beyood loyalty: The next generation of strategic customer relationship management.
Chicago Edition CitationChenet, Pierre; Johansen. Beyood Loyalty: The Next Generation of Strategic Customer Relationship Management. Prentice-Hall of India Pvt. Ltd., New Delhi, 2006.
MLA Edition CitationChenet, Pierre; Johansen. Beyood Loyalty: The Next Generation of Strategic Customer Relationship Management. 2006.
Warning: These citations may not always be 100% accurate.