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New strategic brand management: creating and sustaining brand equity long term
| Main Author: | |
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| Format: | Printed Book |
| Published: |
Kogan Page Pub: London
2004
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| Subjects: |
University of Kerala
| Call Number: |
V2:51wM872 32P8(KR)-P8;1(GB) |
|---|---|
| Copy | Live Status Unavailable |
| Copy | Live Status Unavailable |