E-marketing excelence: the heart of e-business

Bibliographic Details
Main Author: Smith, P R; Chaffey, Dave
Format: Printed Book
Published: Butterworth-Heinemann:Oxford 2008
Subjects:
e-Business > e-Finance > e-Marketing > e-Retailing

University of Kerala

Holdings details from University of Kerala
Call Number: O32,3N584,S P8(KR)-P8;1
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