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Advertising and the mind of the consumer: What works, what doesn`t, and why

Bibliographic Details
Main Author: Sutherland, Max; Sylvester, Alice K
Format: Printed Book
Published: Allen&Unwin: Australia 2004
Edition:2 edition
Subjects:

University of Kerala

Holdings details from University of Kerala
Call Number: D65,3 P25
Copy Live Status Unavailable