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Behavioral finance and wealth management : how to build investment strategies that account for investor biases /
"The book that applies behavioral finance to the real worldUnderstanding how to use behavioral finance theory in investing is a hot topic these days. Nobel laureate Daniel Kahneman has described financial advising as a prescriptive activity whose main objective should be to guide investors to m...
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| Format: | Printed Book |
| Language: | English |
| Published: |
Hoboken, N.J. :
Wiley,
2012.
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| Edition: | 2nd ed. |
| Series: | Wiley finance series
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| Subjects: |