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Behavioral finance and wealth management : how to build investment strategies that account for investor biases /

"The book that applies behavioral finance to the real worldUnderstanding how to use behavioral finance theory in investing is a hot topic these days. Nobel laureate Daniel Kahneman has described financial advising as a prescriptive activity whose main objective should be to guide investors to m...

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Bibliographic Details
Main Author: Pompian, Michael M.
Format: Printed Book
Language:English
Published: Hoboken, N.J. : Wiley, 2012.
Edition:2nd ed.
Series:Wiley finance series
Subjects:

University of Calicut

Holdings details from University of Calicut
Call Number: 332.6019 POM/B
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