Blueprint for your library marketing plan: a guide to help you survive and thrive /

Xehetasun bibliografikoak
Egile nagusia: Fisher, Patricia H.
Beste egile batzuk: Pride, Marseille M.
Formatua: Printed Book
Hizkuntza:English
Argitaratua: New Delhi : Ess Ess Publications, 2009.
Gaiak:
Libraries
Marketing
Aurkibidea:
  • CONTENTS 1.Strategic plans 2.Mining data 3.Developing the marketing plan 4.Marketing plan introduction 5.Target markets 6.Assessing the current marketing situation 7.Promotion 8. Closing thoughts

Antzeko izenburuak