Á lódáil...
Advertising and sales promotion /
| Príomhúdar: | |
|---|---|
| Údair Eile: | |
| Formáid: | Printed Book |
| Teanga: | English |
| Foilsithe: |
New Delhi :
Excel,
2007.
|
| Eagrán: | 2nd. ed. |
Clár Ábhair:
- 1.Advertising classification, functions and benefits 2.Economic , social and ethics issues 3Client and advertising agency 4.Marketing communication 5.planning an advertising compaign 6.Sales promotion objectives and budget allocation