Llwytho...
Marketing sense: a practitioner's approach to marketing /
| Prif Awdur: | |
|---|---|
| Fformat: | Printed Book |
| Iaith: | English |
| Cyhoeddwyd: |
New Delhi :
Excel Books,
2006.
|
| Pynciau: |
Tabl Cynhwysion:
- 1) basic concepts of marketing 2) delivering customer value and satisfaction 3) environment of marketing 4) consumer buying behaviour 5) competitor analysis 6) developing market oriented strategies 7) segmenting, targetting and positioning 8) managing the