ロード中...
Advertising to children on TV: Content, impact, and regulation /
第一著者: | |
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フォーマット: | Printed Book |
言語: | English |
出版事項: |
New Jersy :
Lawrence Erlbaum Associates,
2005.
|
目次:
- 1. The issues about television advertising to children 2. The nature of advertising to children 3. Children's early understanding of television advertisements 4. Advanced understanding of advertising 5. Theoretical approachew to studying children's unders