Cargando...

Advertising to children on TV: Content, impact, and regulation /

Detalles Bibliográficos
Autor principal: Gunter, Barrie
Formato: Printed Book
Lenguaje:English
Publicado: New Jersy : Lawrence Erlbaum Associates, 2005.
LEADER 00851nam a2200169Ia 4500
008 150624b xxu||||| |||| 00| 0 eng d
020 |a 0805844880 
020 |a 805844880 
082 |a 302.2345083 
100 |a Gunter, Barrie 
245 |a Advertising to children on TV:  |b Content, impact, and regulation /  |c Barrie Gunter 
260 |a New Jersy :  |b Lawrence Erlbaum Associates,  |c 2005. 
300 |a 209 p. 
505 |a 1. The issues about television advertising to children 2. The nature of advertising to children 3. Children's early understanding of television advertisements 4. Advanced understanding of advertising 5. Theoretical approachew to studying children's unders 
942 |c BK 
999 |c 55215  |d 55215 
952 |0 0  |1 0  |4 0  |6 302_234508300000000_GUN_A  |7 0  |9 55193  |a UL  |b UL  |c ST1  |d 2012-10-27  |l 1  |o 302.2345083 GUN/A  |p 79556  |r 2012-12-14  |s 2012-12-11  |w 2012-10-27  |y BK