Wordt geladen...

QR code

Marketing /

other_versions_link

Bibliografische gegevens
Hoofdauteur:	Skinner, Steven J.
Formaat:	Printed Book
Taal:	English
Gepubliceerd in:	Chennai: All India Publishers and Distributors, 1998.
Editie:	2nd. ed.
Onderwerpen:	Marketing.

Inhoudsopgave:

1. Nature of Strategic Marketing 2. Environment of Strategic Marketing 3. Analysis for Strategic Marketing 4. Product Strategy 5. Price Strategy 6. Distribution Strategy 7. Promotion Strategy 8. Strategic Implementation and Marketing Planning