APA Edition Citation

De Mooij, M. (1998). Global marketing and advertising: Understanding cultural paradoxes. Sage.

Chicago Edition Citation

De Mooij, Marieke. Global Marketing and Advertising: Understanding Cultural Paradoxes. Thousand Oaks: Sage, 1998.

MLA Edition Citation

De Mooij, Marieke. Global Marketing and Advertising: Understanding Cultural Paradoxes. Sage, 1998.

Warning: These citations may not always be 100% accurate.