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Managerial economics /
Managerial economics deals with the science of applying economics to the business situations within an organization. The books begins with an overview of managerial economics, its definition meaning and importance-- It introduce the readers to the important terms and concept related to the subject....
| Format: | Printed Book |
|---|---|
| Language: | English |
| Published: |
New Delhi:
Vikas,
2013.
|
Table of Contents:
- Introduction to managerial economics-- Learning objectives-- Introduction-- Managerial economics: definition, meaning and importance-- Economics of a business-- Scope of a managerial economics--Important terms and concepts-- Firm and its goals-- Economic goals and optimal business decision making-- Goals other than profit-- Summary-- Key terms-- Question and exercise-- Further reading-- Utility and demand analysis-- Learning objectives-- Introduction-- Concept and type of utility-- Laws of demand-- Demand function-- Type of demand-- Elasticity of demand-- Demand forecasting-- Summary-- Key terms-- Question and exercise-- Further reading-- Production analysis-- Learning objectives-- Introduction-- Production function-- The laws of production: An overview-- Isoquant curves-- Laws of return to scale: Production with two variable inputs-- Production function and return to scale-- Cost concepts-- Break even analysis-- Summary-- Key terms-- Question and exercise-- Further reading-- Market structure and analysis-- Learning objectives-- Introduction-- The Market structure-- Pricing methods under competitive environment-- Long run supply curve of a competitive industry-- Price and output determination under monopoly-- Monopoly vs perfect competition-- Monopolistic competition and its features-- Oligopoly: meaning and characteristics-- Duopoly models-- The game theory approach to oligopoly--Summary-- Key terms-- Question and exercise-- Further reading-- Business cycle and economic planning-- Learning objectives-- Introduction-- National income concepts and measurement-- Business cycles and counter cyclical policies-- economic planning and development models--Harrod Domar model--Mahalanobis model
- Kaldor model--Summary-- Key terms-- Question and exercise-- Further reading--