Strategic brand management : creating and sustaining brand equity long term/

Eitemau Tebyg

• Strategic brand management: Creating and sustaining brand equity long term
  gan: Kapferer, Jean- Noel
  Cyhoeddwyd: (1997)
• New strategic brand management: creating and sustaining brand equity long term
  gan: Kapferer,Jean-noel
  Cyhoeddwyd: (2004)
• Strategic brand management: creating and sustaining brand equity long term/
  gan: Kapferer, Jean-Noel
  Cyhoeddwyd: (2000)
• The new Strategic brand management : creating and sustaining brand equity long term
  gan: Jean-Noel Kapferer
  Cyhoeddwyd: (1992)
• Strategic brand management
  gan: Elliott, Richard; Author, et al.
  Cyhoeddwyd: (2007)