Strategic brand management : creating and sustaining brand equity long term/

Ítems similars

• Strategic brand management: Creating and sustaining brand equity long term
  per: Kapferer, Jean- Noel
  Publicat: (1997)
• New strategic brand management: creating and sustaining brand equity long term
  per: Kapferer,Jean-noel
  Publicat: (2004)
• Strategic brand management: creating and sustaining brand equity long term/
  per: Kapferer, Jean-Noel
  Publicat: (2000)
• The new Strategic brand management : creating and sustaining brand equity long term
  per: Jean-Noel Kapferer
  Publicat: (1992)
• Strategic brand management
  per: Elliott, Richard; Author, et al.
  Publicat: (2007)