Organizational change : creating change through strategic communication /

ग्रंथसूची विवरण
मुख्य लेखक: Lewis, Laurie K.
स्वरूप: Printed Book
भाषा:English
प्रकाशित: Malden: John Wiley & Sons Ltd. 2019.
संस्करण:Second edition.
श्रृंखला:Foundations of Communication Theory
विषय:
Organizational change.
Communication in organizations.
विषय - सूची:
  • Defining organizational change
  • Processes of communication during change
  • A stakeholder communication model of change
  • Outcomes of change processes
  • Communication approaches and strategies
  • Power and resistance
  • Antecedents to strategies, assessments, and interactions
  • Stakeholder interactions: storying and framing
  • Applying the model in practice.

समान संसाधन