APA Edition Citation

Rossiter, J. R., Percy, L., & Bergkvist, L. (2018). Marketing communications: Objectives, strategy, tactics. Sage.

Chicago Edition Citation

Rossiter, John R., Larry Percy, and Lars Bergkvist. Marketing Communications: Objectives, Strategy, Tactics. London: Sage, 2018.

MLA Edition Citation

Rossiter, John R., et al. Marketing Communications: Objectives, Strategy, Tactics. Sage, 2018.