लोड हो रहा है...
Principles of marketing /
| मुख्य लेखक: | |
|---|---|
| अन्य लेखक: | |
| स्वरूप: | Printed Book |
| भाषा: | English |
| प्रकाशित: |
Delhi :
Pearson Education,
2008.
|
| संस्करण: | 12th ed. |
| विषय: |
विषय - सूची:
- 1. Marketing in achanging world: Creating customer value and satisfaction 2. Strategic planning and the marketing process 3. Marketing environment 4. Marketing research and information systems 5. Consumer markets and consumer buyer behavior 6. Busine