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Advertising media planning : a brand management approach /
| Autor Principal: | Kelley, Larry D. |
|---|---|
| Outros autores: | Jugenheimer, Donald W. |
| Formato: | Printed Book |
| Idioma: | English |
| Publicado: |
New Delhi :
Prentice-Hall of India,
2004.
|
| Subjects: |
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