APA Edition Citation

Czinkota, M. R., & Ronkainen, I. A. (2007). International marketing (8th ed.). The Dryden Press.

Chicago Edition Citation

Czinkota, Michael R., and Ikka A. Ronkainen. International Marketing. 8th ed. New Delhi: The Dryden Press, 2007.

MLA Edition Citation

Czinkota, Michael R., and Ikka A. Ronkainen. International Marketing. 8th ed. The Dryden Press, 2007.