Copywriter's handbook : a practical guide for advertising and promotion of specialized and scholarly books and journals /

Détails bibliographiques
Auteur principal: Bodian, Nat G.
Format: Printed Book
Langue:English
Publié: Philadelphia : ISI Press, c1984.
Sujets:
Scholarly publishing > Handbooks, manuals, etc.
Books > Marketing > Handbooks, manuals, etc.
Advertising copy > Handbooks, manuals, etc.
Scholarly periodicals > Marketing > Handbooks, manuals, etc.
Periodicals > Marketing > Handbooks, manuals, etc.
Publishers and publishing > Handbooks, manuals, etc.

University of Calicut

Informations d'exemplaires de University of Calicut
Cote: 659.19686
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