Ad critique : how to deconstruct ads in order to build better advertising /

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Bibliographic Details
Main Author: Tag, Nancy R.
Format: Printed Book
Language:English
Published: Thousand Oaks, Calif. : SAGE, c2012.
Subjects:
Advertising.
Advertising > Evaluation.
Criticism.

University of Calicut

Holdings details from University of Calicut
Call Number: 659.1 TAG/A
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