Lanean...
Marketing management A south Asian perspective
| Egile nagusia: | |
|---|---|
| Formatua: | Printed Book |
| Hizkuntza: | English |
| Argitaratua: |
Delhi
Pearson
2013
|
| Edizioa: | 14th |
| Gaiak: |
Aurkibidea:
- Understanding marketing management---assessing market opportunities and customer value---choosing value---designing value---delivering value---communicating value---sustaining growth and value