Advertising and society : an introduction /

Míreanna Comhchosúla

• Advertising as a service to society
  le: McEwan, John
  Foilsithe: (1956)
• Contemporary Advertising.
  le: Arens, William .F
• Economics of Advertising.
  le: Schmalensee, Richard
  Foilsithe: (1972)
• business of advertising
  le: Jones, Robert W.
  Foilsithe: (1974)
• Foundations of advertising theory and practice
  le: Chunawalla, S. A.
  Foilsithe: (2002)