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SERVICE QUALITY IN HOUSEKEEPING: EVIDENCE FROM OVERSEAS GUESTS OF SELECT HOTELS IN COCHIN, KERALA

The quality of housekeeping operations is a crucial factor in the success of hotel business as it has direct impact on the level of customer satisfaction. This study applies the SERVQUAL model of Parasuraman et al (1985) to quantify the level of overseas guest expectation and perception towards hous...

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Bibliografski detalji
Glavni autor: JERIL TOM AND JOSY K THOMAS
Format: Printed Book
Izdano: Arth Prabhand: A Journal of Economics and Management 2013
Teme:
Online pristup:http://10.26.1.76/ks/006223.pdf