טוען...

DOMINANT EXPLORATORY FACTORS OF CONSUMER PURCHASE BEHAVIOUR OF PASSENGER CARS

Globalization and liberalization, with the entry of many prominent foreign manufacturers, changed the automobile scenario in India, since early 1990‟s. World Leaders in automobile manufacturing such as Ford, General Motors, Honda, Toyota, Suzuki, Hyundai, Renault, Mitsubishi, Benz, BMW, Volkswagen a...

תיאור מלא

מידע ביבליוגרפי
מחבר ראשי: BALAKRISHNAN MENON AND JAGATHY RAJ V.P
פורמט: Printed Book
יצא לאור: International Journal of Business Economics & Management Research 2012
נושאים:
גישה מקוונת:http://10.26.1.76/ks/005993.pdf