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Factors Affecting Green Brand Equity (GBE) of the Customers of Two and Three Wheelers: An Application of Logistic Regression

Bibliografiset tiedot
Päätekijä: P.N. Harikumar and K.S. Chandrasekar
Aineistotyyppi: Journal Article
Julkaistu: Commerce Spectrum
Linkit:http://10.26.1.76/ks/005895.pdf
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100 |a P.N. Harikumar and K.S. Chandrasekar  |9 35229 
245 |a Factors Affecting Green Brand Equity (GBE) of the Customers of Two and Three Wheelers: An Application of Logistic Regression 
260 |b Commerce Spectrum 
300 |a p.10-17  |b 1(1), June 2013 
856 |u http://10.26.1.76/ks/005895.pdf 
942 |c JA 
999 |c 86908  |d 86908 
952 |0 0  |1 0  |4 0  |7 0  |9 79244  |a MGUL  |b MGUL  |d 2016-06-24  |l 0  |r 2016-06-24  |w 2016-06-24  |y JA