P.N. Harikumar and K.S. Chandrasekar. Factors Affecting Green Brand Equity (GBE) of the Customers of Two and Three Wheelers: An Application of Logistic Regression. Commerce Spectrum.
Chicago Edition CitationP.N. Harikumar and K.S. Chandrasekar. Factors Affecting Green Brand Equity (GBE) of the Customers of Two and Three Wheelers: An Application of Logistic Regression. Commerce Spectrum.
MLA Edition CitationP.N. Harikumar and K.S. Chandrasekar. Factors Affecting Green Brand Equity (GBE) of the Customers of Two and Three Wheelers: An Application of Logistic Regression. Commerce Spectrum.
Warning: These citations may not always be 100% accurate.