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A Study on the Evolution of Advertisements in India
Advertising is a public announcement to inform and persuade people to buy a product, a service or an idea. Advertisement had a drastic evolution and metamorphosed into the contemporary form. This change was not immediate, it was a gradual process. As humanity proceeded, human needs and desires also...
Main Author: | N J Harikrishnan Nair |
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Format: | Printed Book |
Published: |
Bonfring
2013
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Subjects: | |
Online Access: | http://10.26.1.76/ks/005705.pdf |
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