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A Study On The Consumption Pattern Of Private Labels In Kerala With Reference Grocery And FMCG.

The store brands, otherwise known as private labels, are changing the future of modern trade outlets in India. Started on a l ow key profile, such as low price, low quality and limited movement, the store brands have gone a long way in establishing its cred entials. The store brands are in par with...

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Prasanth MK AND J Balan
स्वरूप: Printed Book
प्रकाशित: INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH 2013
विषय:
ऑनलाइन पहुंच:http://10.26.1.76/ks/005699.pdf

इंटरनेट

http://10.26.1.76/ks/005699.pdf

MG University

होल्डिंग्स विवरण से MG University