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FACTORS THAT INFLUENCE RURAL CONSUMERS IN KERALA TOWARDS ONLINE SHOPPING

Online shopping has increased dramatically in the recent days as marketers have taken advantage of opportunities presented by the internet. However, In spite of significant potential benefits, many of these internet efforts have failed. Nevertheless industry watchers advocate there is still hope for...

Täydet tiedot

Bibliografiset tiedot
Päätekijä: Shabeer VP
Aineistotyyppi: Printed Book
Julkaistu: Sai Om Journal of Commerce & Management 2014
Aiheet:
Linkit:http://10.26.1.76/ks/004818.pdf