Branding in modern marketing: a study of its impact on marketing of consumer products/

Dettagli Bibliografici
Autori principali: Mathew Jacob, Researcher, Bino Thomas, Guide
Ente Autore: Mahatma Gandhi University, Kottayam Department of Commerce, St Albert's College, Ernakulam
Natura: Ph.D Thesis
Pubblicazione: Kottayam: Mahatma Gandhi University, 2015.
Soggetti:
Thesis(Ph. D)-Commerce.
Dissertations, Academic(Ph.D)
Marketing role of Brand names
Marketing
Branding
Accesso online:http://www.mgutheses.in/page/?q=T%202615&search=&page=1&rad=acc

Accesso online

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MG University

Dettagli sul posseduto da MG University
Collocazione: RT 658.827 Q5
Copia Status in tempo reale non disponibile

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