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Hospitality marketing : principles and practice /
"This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. Written specifically for students taking marketing modules within a hospitality course it contains examples and case studies that show how ideas and concepts can be successfully appli...
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| Kolejni autorzy: | |
| Format: | Printed Book |
| Wydane: |
London:
Routledge,
2011.
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| Wydanie: | 2nd ed. |
| Hasła przedmiotowe: |
MG University
| Sygnatura: |
647.068 8 Q1 |
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| Egzemplarz | Możliwość dostępu nieznana |