Influence of the country-of-origin on buyer assessment: a study among car owners in Kerala/

書誌詳細
第一著者: Sindhu P Nair
団体著者: Mahatma Gandhi University, Kottayam School of Management and Business Studies
その他の著者: Sulaiman E
フォーマット: Ph.D Thesis
出版事項: Kottayam: Mahatma Gandhi University, 2014
主題:
Thesis (Ph.D) - Philosophy
Dissertations, Academic (Ph D)
Car(Automobiles)-Marketing
Consumer behaviour-Kerala
オンライン･アクセス:http://www.mgutheses.in/page/?q=T%202419&search=&page=1&rad=acc#Page
その他の書誌記述
物理的記述:xvii, 246p.
書誌:Includes bibliographical references

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