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| LEADER |
009670000a22002530004500 |
| 082 |
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|a 381.456 887 2 Q1
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| 100 |
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|a Andez George; Researcher
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| 100 |
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|a Unuskutty, K K; Guide
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| 245 |
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|a A study of consumer behaviour in the toys market of Kerala
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| 250 |
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|a Ph.D
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| 260 |
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|a Kottayam, Mahatma Gandhi University
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| 260 |
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|c 2011
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| 460 |
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|a 245p
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| 500 |
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|a Andez George; guided by Dr K K Unuskutty
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| 500 |
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|a Awarded on 09-02-2011
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| 500 |
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|a Includes bibliographical references
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| 500 |
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|a School of Management and Business Studies, Mahatma Gandhi University Kottayam, Kerala
|e IN
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| 650 |
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|a Consumer behavior-Kerala
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| 650 |
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|a Dissertations, Academic (Ph.D)
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| 650 |
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|a Thesis (Ph.D)-Management
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| 650 |
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|a Toys-Marketing-Kerala-Consumer behavior
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| 942 |
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|c BK
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| 999 |
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|c 47373
|d 47373
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| 952 |
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|0 0
|1 0
|4 0
|6 381_456000000000000_887_2_Q1
|7 0
|8 THES
|9 48105
|a MGUL
|b MGUL
|d 2013-07-16
|l 0
|o 381.456 887 2 Q1
|p T02006
|r 2013-07-16
|w 2013-07-16
|y THES
|