Marketing strategy: a decision-focused approach

书目详细资料
Main Authors: Mullins, John W; Author, Walker, Orville C; Author
格式: Printed Book
出版: New York, McGraw-Hill 2011
版:7th ed
主题:
Marketing strategy
Marketing-Strategic planning
Strategic marketing
实物特征
Item Description:Includes index
Orville C Walker and John W Mullins
ISBN:978-0-07-017146-6

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