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A study of brand life cycle of selected tourism products in Kerala
| Hoofdauteurs: | , |
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| Formaat: | Ph.D Thesis |
| Gepubliceerd in: |
Kottayam, Mahatma Gandhi University
2009
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| Editie: | Ph.D |
| Onderwerpen: |
| Beschrijving item: | Awarded on 24.12.2009 G Chandramohanan Asan; Guided by Dr V Mukunda Das Includes bibliographical references Research centre, Rajagiri College of Social Sciences Kalamassery, Cochin, Kerala |
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