Advertising in Kerala: its influence on select consumer non-durables

Bibliografske podrobnosti
Main Authors: Gopakumar, K C; Researcher, Ramesh, B; Guide
Format: Ph.D Thesis
Izdano: Kottayam, Mahatma Gandhi University 2004
Izdaja:Ph.D
Teme:
Advertising
Consumer goods
Dissertations, Academic (Ph.D)
Durable goods, Consumer
Kerala
Thesis (Ph.D)-Social sciences

MG University

Podrobnosti zaloge MG University
Signatura: 659.196 681 P4
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